Rooms for improvement: Homeworkers turning to alternative working spaces

The serviced option

Using serviced offices is also working well for Lloydie Gardiner, holiday experience specialist at Not Just Travel, who has paid for a permanent desk at a Regus location near his home in Hemel Hempstead for the past two years.

“Working from home was quite distracting with my three-year-old daughter running around,” explains Gardiner.

“Going to work every day has really helped me focus. My weeks vary a lot but if I have a normal week, then the aim is to go to the office for four days from Monday to Thursday, and I usually do networking on a Friday.

“It allows me to focus and get peace and quiet – I get so much more done than at home.”

Serviced offices offer different options to clients, with hot-desking generally being the cheapest,
while those prepared to spend more can rent a permanent desk or even an individual office.

Being based in a large serviced office with hundreds of other workers can also offer marketing and promotional opportunities to homeworkers to potentially pick up extra bookings.

“The facilities manager allows me to put up a pop-up shop a couple of times a year where I hand out flyers,” adds Gardiner.

“I don’t get a great deal of business out of it – some people come and book with me but it’s a slow burn. It’s about getting your name out there.”

Another advantage of a serviced office is that it gives homeworkers access to a range of spaces that can be used to meet clients.

“We have plenty of space here with a Starbucks and 150-seat restaurant – there are some lovely gardens as well,” says Gardiner.

“You can also use a meeting room at Regus free of charge for up to an hour and a half.”

Cafe culture

Hot-desking or renting a permanent desk are far from being the only option, with numerous tales of other homeworkers basing themselves from cafes, hotel lounges or even pubs.

Travel Counsellor Hayley O’Shea has gone one step further by setting up her own desk inside her parents’ coffee shop in Paignton, Devon.

“I’ve been really lucky that my mum and dad have allowed me to put in a little desk in the corner with a TV screen, pop-up stand and some brochures,” says O’Shea.

“My corner is really eye-catching with the TV and lovely brochures, so people like to have a little browse and start chatting to me. It’s a really easy, gentle way to promote myself without being too pushy. There’s nothing better than coffee, cake and holidays.”

O’Shea tends to spend around half the working week at the coffee shop and operates an appointment-only system for meeting clients, with the rest of her time spent working from home.

“It’s very flexible, which is important as I have a daughter who turns three in December,” she adds. “It works very well with childcare. It’s also great to be able to have a little corner in the shop – I call it my ‘little hub’.

“Customers come in for lunch and just say hello. It’s also helps to bring in business for my mum and dad. People come in and are inquisitive. I’ve even had to educate my parents so they know how I work.”

Of course, there can also be downsides to hot-desking – Holidaysplease’s Toni Sharp is now looking for a new co-working office after a 220% price increase at her original location. But she still extols the virtues of not working from home every day.

“It’s a great way of working, and I think you’ll see more people do it,” she adds. “It helps you to leave the day behind when you leave the office and creates a better work-life balance.”