Audley Travel has launched a new online agent hub as well as a trade-focused destination campaign for Canada.
Agents will have access to a suite of free marketing materials through the new hub, which includes window posters, mini-brochures, social media adverts and logos and images.
It will also give agents access to Audley’s trade sales team to ask their advice about itineraries.
The operator has partnered with Destination Canada to promote the country to the trade throughout November and into December. Agents will have access to marketing materials including a window poster and social media advert to help sell the destination.
Audley and Destination Canada will host a training webinar at 10am on 24 November. The session will showcase Canada’s regions, as well as some Audley recommended properties and experiences.
To celebrate the partnership, agents confirming an Audley booking to Canada between 8 November and 31 December will be eligible for an incentive of £50 worth of John Lewis vouchers.
Greg Thurston, trade sales manager at Audley Travel, said: "We are delighted to be able to launch the next stage of our marketing tools for agents, as well as an agent focused campaign promoting one of our top selling destinations.
"We hope these tools and support enables agents to book their customers’ ideal trips for 2022."
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