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The trend of shoulder season travel - *Vilamoura

In recent years, there has been a shift in travel patterns, with an increasing number of tourists opting for "shoulder season" holidays.

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*Vilamoura, a resort town situated in The Algarve’s Golden Triangle, is an ideal destination for year-round sunshine, particularly during the increasingly popular ’shoulder season’.

 

As the concern of extreme heatwaves and overtourism rise, travel companies are seeing a growing demand for holidays between March and May and September to October.

 

Intrepid Travel, a small group travel company saw a 61% increase in shoulder-season bookings to Western Europe last year. In response to this increase, In response, Intrepid has increased departures to Spain, Italy, Portugal, and France by 47% in April and 27% in October.  

 

British Airways also stated in a recent trends report that ’the growth in searches from customers looking to travel in May and June 2024 was double the level for trips in July and August 2024’.

 

*Vilamoura has long been established as a premier resort - boasting Portugal’s largest marina, a new marina for larger yachts, five championship golf courses, a beachfront spanning over two kilometres, world-class equestrian facilities and an environmental park. Guests can experience all that the resort offers without the hustle and bustle of the summer crowds.

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