Thursday 11 July | The Barbican, London
Sustainability Forum – Full programme
09:30 – 09:40: Welcome from TTG Media | |
TTG's Tom Parry will open the Fairer Travel Sustainability Forum and set the scene for the day. |
Tom Parry
Content producer,
TTG Media
09:40 - 09:50: Welcome from the Spanish Tourist Office | |
A welcome to the Fairer Travel Sustainability Forum from Pedro Medina, deputy director of the Spanish Tourist Office – TTG’s headline partner for the forum. |
Pedro Medina
Deputy director,
Spanish Tourist Office
09:50 – 10:10: How to be a champion of change |
| Everyone – across all travel businesses – has a role to play in helping their company, and the wider industry, face up to the climate and biodiversity crises and protect the places that we love. This session will examine how, in our businesses, we can drive further success towards lessening our negative environmental impact and create more meaningful positive change supported by the joy of travel. |
Rochelle Turner
Global B Corp impact manager,
Intrepid Travel
10:10 – 10:50: Greenwashing, hushing and wishing: sustainableclaims under the microscope | ||
With sustainability policies and practices being scrutinised like never before, the need to communicate clearly - and accurately - with staff, shareholders, customers and the media is paramount. With ever-stricter consumer expectations and impending regulation, how can travel companies prevent themselves from falling foul? | ||
Miles Lockwood
Director of complaints & investigations,
Advertising Standards Authority
Jenn McGarrigle
Co-founder & CEO,
Cyd Connects
Amy Skelding
Managing partner,
Finn Partners
10:50 – 11:20: BREAK |
11:20 - 12:00: From small acorns: growing the destinations of tomorrow, responsibly | |||
How can the industry champion lesser-known destinations based on their sustainable credentials and potential to relieve pressures on other more popular areas? Should we be doing more to nurture and promote more undiscovered places and how do you balance increasing tourism exposure while doing so in a responsible way? |
Rachel McQueen
UK managing director,
Destination Canada
Elena Perez
Chief human resources officer & ESG officer,
HBX Group
Jesús Ruiz
Head of sustainability
& impact,
Spanish Tourist Office
12:00 - 12:20 Sustainability... and I want it sexy | ||
How can companies bring sustainability to life in their marketing and make a subject that some consumers consider to be a turn-off into a more enticing purchasing decision? This session will explore the ways in which brands and succeeding in making sustainability ‘sexy’ and ask when, how, or even if, this approach works for the travel sector. |
Rebecca Adair
Founder & managing director,
Kemosabe
Phill Clark
Founder & creative director,
Kemosabe
12:20 - 13:00: Trouble in Paradise? Rethinking travel’s approach to overtourism | |
| After fresh protests in a number of European hotspots this year - the latest in a series of long-running disputes between local communities and the tourism sector - how can the travel industry create more equitable and sustainable relationships with the residents in the places in which it operates? And, how might the climate crisis foster the need for closer cooperation that benefits everyone? |
Kathy Atkinson
CEO,
Safer Tourism Foundation
Carol Rose
Head of sustainability,
Abta
Susanna Sciacovelli
Director of tourism demand & hospitality,
Mallorca Tourist Board
13:00 – 14:00: LUNCH |
14:15 - 15:00: WORKSHOPS | |
As part of the afternoon programme, delegates are invited to participate in a practical workshop. Attendees will need to select a workshop if they wish to participate, either in advance or upon arrival on the day.
B) Sustainability is a superpower – here’s how to use it
C) From vision to voice – creating and sharing your sustainability journey Amy Skelding, managing partner, Finn Partners
|
15:10 - 15:30: Inside Travalyst: why collaboration is key | |||
| Engaging the right stakeholders is a vital part of any organisation’s sustainability aims. But, how do you bring together some of the biggest rival names in travel and technology under a common cause? Since its launch by Prince Harry in 2019, Travalyst’s role has been to do just that. Hear how the coalition is driving its mission and the challenges and learnings of bringing many - often competing - voices to the table |
Brad West
Head of partnerships,
Travalyst
15:30 - 16:10: Time to take responsibility | |
| How are travel brands large and small driving their sustainability strategies and looking to change both consumer and industry mindsets? With travel still struggling to get its sustainability messaging to cut through and facing criticism from the mainstream media, environmental groups and customers, how can brands lead the way and take a stand on behalf of the wider industry to help raise the profile of the sector’s good work? |
Holly Boyd-Boland
VP corporate development
& sustainability,
Virgin Atlantic
Gilly Bachelor
Personal Travel Consultant,
Not Just Travel, and TTG’s SBF Travel Agent of the Year 2023
Rachel McCaffery
Sustainability lead,
VisitEngland
Hannah Methven
Sustainability specialist,
Explore Worldwide
16:10-16:20: CLOSING REMARKS |
16:20: NETWORKING DRINKS |
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In association with
Event co-partners
Place of registration: England and Wales.
Company number 08723341.
Registered address: 6th Floor, 2 London Wall Place, London EC2Y 5AU
