The calm after the storm – Florida's double hurricane bounce-back

Florida’s tourism industry shows remarkable resilience after hurricanes Helen and Milton, with beaches, attractions and local businesses reopening to welcome travellers. Here’s how to attract new and returning clients:

• Highlight tourism recovery: Reassure clients that Florida’s beaches, hotels and attractions are fully open and thriving post-hurricane
• Promote direct flights: Emphasise convenient UK-to-Tampa routes, making travel easier than ever
• Spotlight restored beaches: Showcase Bradenton and St. Pete Clearwater’s pristine shores as top destinations
• Celebrate culinary growth: Tampa Bay’s Michelin-recommended dining adds world-class appeal to Florida holidays
• Focus on new experiences: Reopened attractions and expanded cultural offerings provide fresh reasons to visit