How to sell expedition cruise

GET TO KNOW YOUR DESTINATIONS

Expedition cruising is all about the destinations, so to be successful you must have some knowledge of expedition cruise destinations.

START SMALL

Start learning a lot about a single destination instead of little about many. Antarctica, being the best-known expedition cruise destination, is a great place to start. Our Antarctica Selling Guide written specifically for a beginner is a comprehensive document that will help you understand tourism in Antarctica. We also regularly run webinars on different expedition cruise destinations globally, so sign up to as many as you can and boost your expedition cruise destination knowledge.

UNDERSTAND YOUR OPTIONS

Learn about different expedition cruise operators and begin to understand the options available to your clients. Tips for how to do this include:

• Do your own research
• Reach out to expedition cruise operators to request training and be considered for any potential ship visits
• Attend industry events and meet expedition cruise operators in person
• Subscribe to expedition cruise operator newsletter and travel agent portals if available
• Use the Expedition Cruise Network Training Hub
• Express an interest to be considered for a fam trip when and if one becomes available
• Regularly check our industry events and webinars page so as not to miss opportunities

MARKET EXPEDITION REGULARLY

Regularly market expedition cruising to your clients, using social media and newsletters to inspire them. Many expedition cruise companies can support you with readymade social media posts, inspirational videos, voyage details and more – ask for the access. You can also check out the expedition cruise line pages on this TTG selling guide.

UTILISE CLIENT TESTIMONIALS

Ask your clients for testimonials and use them on your website to boost your credibility and expertise as an expedition cruise expert.

SHARE YOUR KNOWLEDGE

If you’re invited to join a fam trip, share your experience via social media and blog posts.