Pelorus appoints ex-Perowne International boss to lead travel sales

Van Lynden joins experiential travel and yachting specialist Pelorus this month. She will be responsible for spearheading travel sales and operations, working with the team to drive company growth, and overseeing financial management, client strategy and operations. 

Prior to working at luxury travel consultancy Perowne International, van Lynden worked for Abercrombie & Kent, where she built and grew the Private Clients division, as well as expanding the ultra-luxury product portfolio.

Van Lynden said: “I’m thrilled to have joined Pelorus, and to lead a team who plan truly bespoke, life-enriching trips for clients. My top choices for travel in 2023 would be horse riding on Iceland’s black sand beaches, hiking and paragliding in the Dolomites and exploring Gabon’s untouched wilderness.” 

Geordie Mackay-Lewis, co-founder of Pelorus, said he was “hugely excited” about van Lynden’s appointment, adding: “She brings a unique set of skills and track record from highly regarded brands and industry leaders. Her passion for experiential travel, brand building and leadership will accelerate our growth strategy and project the brand globally.”