EasyJet holidays celebrates first trade launch anniversary
Tom ParryAs easyJet holidays celebrates a year since launching to the trade, head of distribution Brad Bennetts joins TTG to discuss how the operator has grown its agent relationships, what it is focusing on for the next 12 months and how plans are “well under way” for peaks.
To celebrates its first year trade anniversary, the operator has launched a new campaign to encourage consumers to book through their local independent agent.
EasyJet holidays is offering £100 off all holidays worth £700 or more booked with an agent.
It is also running a special competition – via its dedicated trade Facebook group – for 15 agents to win a spot on a trip to the Hard Rock Hotel Tenerife in November.
All agents who have made a booking with easyJet holidays since its launch will be entered into the draw, while three other agents will also be in which a chance winning a holiday of their choice worth £1,000.
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