Inside Travel Group has appointed Tom Welland its global trade marketing manager to boost agent sales.
Welland joins InsideJapan Tours and InsideAsia parent ITG from ski holiday tour operator Heidi.
Gabo Quiros, ITG head of trade, said: “Tom will play an important role alongside our UK business development managers and the magnificent team of specialist consultants we have at Inside Travel.”
He noted how trade sales jumped around 30% last year against 2023, with agent bookings now representing 40% of overall business.
“With Tom’s help, we’re looking to continue growing partnerships and driving growth together with them,” Quiros said, adding: “Our travel agent partners are integral to our success.”
Welland said: “I am so excited to join Inside Travel Group and am looking forward to supporting our trade partners in achieving their growth goals.
“This company already has an incredible reputation in terms of its product and service. My role here is to make it even easier for our trade partners to sell InsideJapan and InsideAsia trips.”
He added: “During my time at Heidi, I supported the company in the best performing season to date and I intend to do that on a bigger scale here at Inside Travel Group.”
In 2024, InsideJapan has so far hit record customer levels, while InsideAsia has also achieved a record quarter with bookings 175% up against the same period in 2023.
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