NCL to launch cruise industry's first NFT collection

The line will open for auction and sale a collection of six NFTs to mark the launch of its Norwegian Prima-class at 2pm on 13 April on its soon to launch online NFT marketplace.

The pieces were created by Manuel Di Rita, the Italian artist who designed the hull art on Prima and Viva.

The first of the six art pieces will be auctioned at the starting rate of $2,500, with the remaining NFTs sold for prices beginning at $250. All proceeds will be donated to Teach For America. 

NCL president and chief Harry Sommer said: "We are so excited to partner with Peeta on this first for our brand and for the industry."