TTG Media is launching a new study of diversity and inclusion in the travel industry, culminating in a major new conference in July supported by PwC and everywoman
Only one in 33 leaders in the travel, hospitality and leisure industries identifies as being from a black, Asian or minority ethnic (Bame) background, according to a report published last week.
In a world where one in eight of the working population in the UK and Ireland are from a Bame culture, that’s shocking – but surely not for anyone who’s ever attended a travel industry conference.
The sector brings people from different cultures and backgrounds together. But does the industry in the UK and Ireland have a problem with diversity? This is the issue TTG Media is seeking to get to the heart of in 2019.
We are urging all travel companies to ask themselves difficult questions around the pillars of diversity and inclusion – from ethnicity, gender and age to sexuality and physical ability – under a new initiative.
How many travel businesses have diversity and inclusion policies? How many are genuinely focused on having diverse workforces – and diverse leadership teams? Most importantly, why should they bother?
We’ll be seeking to provide answers to these questions through a new research project jointly launched by TTG Media and global professional services firm PwC this week, and the first TTG Diversity & Inclusion in Travel conference this July.
The project builds on the success of the TTG Diversity Charter, as well as our existing work with TTG LGBT; with young people in travel through the TTG 30 Under 30; and our support of the everywoman in Travel awards.
Chief executives and managing directors from across travel signed the TTG Diversity Charter, pledging to ensure their businesses embrace all forms of diversity and inclusion.
We recognise it was easy to sign a piece of paper and put it on the wall – now we are asking companies to tell us what they are actually doing to encourage a truly diverse workplace, so we can build a true picture of the state of diversity and inclusion in the travel industry today.
Senior managers and HR leaders at travel businesses throughout the UK and Ireland are being contacted this week and invited to complete the TTG/PwC survey, which will take about 10 minutes, and tell us about their approach to diversity.
Over the coming months, four travel businesses will be chosen and celebrated as the first Travel Changemakers – travel businesses truly driving change in diversity and inclusion in the industry.
And the findings of the survey will be unveiled in full at the TTG Diversity & Inclusion in Travel conference this summer.
Our aims this year are very clear:
It’s fantastic to see some travel businesses already telling us how important diversity and inclusion is to them. But we want to build a picture that will truly be representative of the sector.
TTG editor Sophie Griffiths said: “We’re excited to be setting the agenda around diversity and inclusion in the travel industry with the launch of our new initiatives.
“But we can only drive change through partnership with the industry. We look forward to working closely with partners throughout all sectors of travel to make that happen.”
Over to you.
TTG Media’s first TTG Diversity & Inclusion in Travel conference takes place at the QEII Centre in London’s Westminster on Wednesday, July 3, 2019.
Aimed at anyone leading teams or setting company culture within travel businesses, the all-day event will host speakers from inside and outside the travel industry. Confirmed speakers include Sophie Dekkers, UK country director at easyJet, and Josh Weinstein, president of Carnival UK.
Attendees will be the first to see the first Diversity & Inclusion in Travel report, produced by TTG Media and PwC and unveiled by PwC’s consulting leader on diversity and inclusion, Jon Terry.
The event is supported by PwC and everywoman, and will be chaired by TTG Media chief executive Daniel Pearce.
Tickets, priced £249 + VAT, are available at an early-bird rate of £199 + VAT until April 5, 2019. Visit the Diversity & Inclusion in Travel Conference site for more information.
The Chartered Institute of Personnel and Development (CIPD) defines diversity as valuing everyone as an individual – regardless of age, gender, sexuality, race, ethnicity, socio-economic status, physical ability or religious or political beliefs.
Having a diverse and inclusive business means supporting a workforce that is representative of an organisation’s customers and also celebrating the benefits of having a range of perspectives in decision-making.
The CIPD also defines inclusion as realising equality of opportunity for all staff members and recognising that what makes people different is seen as a positive that can lead to better business decisions.
If you run a travel business or an HR department at a travel company and you would like to share your approach to diversity and inclusion, complete the TTG/PwC Diversity & Inclusion in Travel survey. Survey responses are non-attributable and entirely anonymous.
Email diversity@ttgmedia.com
Chief executive, easyJet
“Encouraging an environment where people care about diversity and inclusion while recognising its value is critical to a successful business. We want to reflect the diversity of the customers we fly and the communities in which we operate.
“EasyJet, through the Amy Johnson Flying Initiative, wants 20% of entrant pilots to be women by 2020. When we launched the programme in October 2015, women made up 6% of easyJet’s new pilot intake. In 2018, we achieved 15%, and in 2019, we’re targeting 20%. Our pilots completed more than 100 school visits last year and we signed up to sponsor the Brownies’ aviation badge to get girls interested in flight at an early age.
“We are also reviewing our policies, processes and practices across the whole airline to understand what we currently do to support inclusion and diversity, and how we can improve, providing training for people managers, launching a female leadership programme and forming the right partnership with organisations outside of easyJet.”
President and chief executive, Carnival Corporation
“Diversity is a business imperative. Having people from different backgrounds and different cultural experiences organised around a common objective are far more likely to innovate than a homogeneous group.
“As the world’s largest leisure travel company, we take great pride in connecting nearly 12 million annual guests with people, cultures and places around the world to foster a better understanding and appreciation of each other.
“I’m certainly proud to be African-American. I look at my role as a great responsibility. At the top, we have to force that focus on inclusion and diversity. And we’ve done that. We now have four women presidents of our brands. We have an LGBT colleague who is president of a brand. We have an African-American who’s the president of a brand. My chief security officer is African-American. My general counsellor is Hispanic. We always look for diversity in the talent. You want your team very diverse so when they’re working together, they’re bringing those different perspectives.”
Managing director, Funway Holidays
“Talent is by nature diverse, and to Funway this talent has no boundary from the perspective of race, gender, sexuality or disability. We want the right people at Funway, and to us the diversity of our people brings rich experiences, different perspectives and different contributions, which adds to our collective ability to deliver to the needs of our customers.
“Consider the contribution existing and prospective team members bring, the voice they have, and how we can accommodate that to create a diverse choir of knowledge and experience that brings harmony and creates an uplifting experience for our customer. Diversity and inclusion is our default setting in hiring at Funway, and we are always open to embracing the opportunity of looking past diversity to include talent by accepting the individual not the label.”
Download a copy of the charter and send us a photo of your company boss signing it.
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