Celestyal welcomes new VP of revenue, product and shore experiences

Rachel brings extensive commercial leadership experience from her previous roles at Virgin Atlantic, where she served as vice president of holidays and global sales. In her new role at Celestyal, Rachel will be based in the UK and report to Lee Haslett, chief commercial officer.

This newly created position will see Rachel focusing on the development of pre- and post-cruise experiences for the agent community, enhancing the shore excursion programme as Celestyal expands into new destinations and executing the company’s revenue management strategy.

Rachel will lead the global revenue and inventory management, shore excursions and data analytics teams. Her efforts will further strengthen Celestyal’s capabilities in demand forecasting, dynamic pricing and inventory management, while also fostering key partnerships with tour operators, hotels, airlines and excursion providers to deliver on Celestyal’s vision to ‘create unmissable experiences at sea and ashore’.

Lee Haslett said: “We are thrilled to welcome Rachel to our leadership team. Her exceptional strategic vision and proven track record in driving profitability and operational excellence make her the perfect fit for Celestyal. We are confident that Rachel’s leadership and innovative approach will play a pivotal role in propelling Celestyal into its next phase of growth and success within the cruise industry.”

Rachel Wilton said: “I am thrilled to be joining Celestyal at such an exciting juncture, I am eager to contribute to Celestyal’s ambitious growth in product development, revenue generation and shore experiences as we expand into new destinations. I look forward to collaborating with a fantastic team and our esteemed partners and agencies within the industry.”