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Iceland Encounter streamlines itineraries with Travel Studio

The three-year collaboration between Iceland Encounter and Open Destinations will transform operations and streamline sales for the luxury operator.

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Renowned for unforgettable multi-day tours in Iceland, Greenland and the Faroe Islands, Iceland Encounter has taken steps to enhance how it works with travel agents and partners worldwide.

The leading luxury travel provider specialises in meticulously crafted tours—from chasing the Northern Lights to exploring geothermal wonders—and sought a solution to streamline how it designs, builds, sells, and manages tailor-made tours.

In a strategic partnership, Open Destinations will implement Travel Studio, the flagship reservations platform. The platform will help manage and automate end-to-end business processes—from managing suppliers, products, and customers to generating quotes and sending personalised travel documents. The new system promises to elevate sales performance, deliver quicker response times, improve conversion rates, and reduce sales costs by streamlining complex business operations.

Through this collaboration, Iceland Encounter will continue delivering seamless and personalised experiences for travellers, reinforcing its position as a top luxury travel provider.

Erling Aspelund, Co-Founder and Owner of Iceland Encounter said,“With over 25 years of experience working with companies like ours, Open Destinations has demonstrated a deep understanding of the unique challenges facing the travel industry. Travel Studio is the perfect solution to propel our business to new heights in efficiency and productivity. By streamlining routine tasks and improving our responsiveness to agency partners, we can now focus more on delivering exceptional experiences to our clients.”

John Davies, CEO of Open Destinations, commented on the partnership,

“Erling and his team provide wonderful experiences to those travelling to Iceland. We’re excited to be a part of their plan to deliver these memorable journeys. Travel Studio will allow the team to tailor further and personalise experiences and unlock their business goals.”

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