Small group touring specialist Rabbie's celebrates B Corp certification

The Edinburgh-based business has achieved certification and is part of the global community of organisations committed to high standards of social and environmental responsibility. 

Since it was founded over 30 years ago, in 1993, Rabbie’s has been guided by its vision to make the world a better place through travel, meaning its values are intrinsically aligned with those of the B Corp movement. 

By using small vehicles, Rabbie’s tours venture off the beaten path and immerse guests in local communities. Its tours are designed to share local stories, support small businesses and spread the tourism spend to smaller, out-of-reach villages, ensuring that Rabbie’s gives back with every journey. 

To help mitigate the impact of fuel use, Rabbie’s has had a long-standing, self-imposed carbon tax of £10 per tonne of fuel used across its operations. These funds are reinvested in the community through donations to projects such as forest regeneration, path-building, and community groups.  

Hazel Rickett, CEO, Rabbie’s, said: “At Rabbie’s, we’ve always thrived by working closely with local suppliers and small businesses in the communities we visit on our small group tours. Supporting these communities is at the heart of everything we do, and we’re committed to giving back however we can. Becoming a Certified B Corporation has been an incredibly proud moment for our team, as it connects us with a global movement driving positive policy and economic change. For us, this means investing in local partnerships, minimising our environmental footprint, and safeguarding the places we all love to explore.” 

Community projects that have benefitted from Rabbie’s self-imposed carbon tax include Portree and Braes Community Trust and Staffin Community Trust - Urras an Taobh Sear. 

Rabbie’s offers small-group tours that are driven by curiosity and guided by storytellers. The tours take guests beyond the standard tick-list landmarks to explore the lesser-known and quieter landscapes and hidden gems across the UK, Ireland and Europe.