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Visa and The Walt Disney Company EMEA form strategic alliance

Walt Disney Company and Visa, a world leader in digital payments, announced a strategic alliance that will bring a host of benefits and offers to millions of Disney fans across Europe, Middle East and Africa (EMEA).

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 The multi-year relationship will make Visa the Official Payment Partner of Disneyland Paris, as well as Disney Store and Disney Theatrical Group in EMEA. Visa will also be able to explore opportunities with other Disney businesses, helping to elevate the way fans create memorable moments.

 

The alliance with Disney will bring exciting opportunities for Visa’s customers in the region, including unique benefits and offers across Disney’s products and services such as special offers on merchandise, access to pre-sales and priority bookings, and invitations to tailor-made events and experiences. This will include privileged access to Animagique Theater and Stitch Live! for a select number of Visa cardholders at Disneyland Paris. Additional cardholder opportunities as part of Disney Theatrical Group and Disney Store will be announced in the future.

 

Visa will also work alongside Disney to explore opportunities to provide its expertise integrating digital payment solutions in Disney platforms and applications. This collaboration will combine Visa’s world-class roster of sports sponsorships and partnerships with one of the world’s preeminent entertainment and travel brands to further drive impactful experiences for clients and cardholders.

 

The Walt Disney Company has been in Europe, Middle East and Africa (EMEA) for over 90 years and employs thousands across the region. Between Disneyland Paris and its other iconic brands, including Disney, Pixar, Marvel, Star Wars, National Geographic, 20th Century Studios and ESPN, The Walt Disney Company EMEA entertains, informs and inspires millions of consumers in more than 130 countries through the power of unparalleled storytelling. Disney+, the company’s direct-to-consumer streaming service, is currently available in 85 markets across EMEA.

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