Ambassador to start revealing second ship features 'next month'

The ship’s full programme of itineraries will go on sale from Q2 this year, with Verhounig teasing some “interesting surprises” in destinations featured.

“She’s classical, traditional and has a very big space-to-guest ratio,” said Verhounig, adding how the line’s expansion into regional departures would “bring very helpful business” to agents. 

More than half of Ambassador’s sales currently comes through the trade, according to Verhounig, who said he anticipated a “natural growth” in the company’s trade team as Ambition came into service. 

When asked about future expansion and the potential of growing Ambassador’s fleet, Verhounig ruled out the possibility of new-build projects and confirmed future ship acquisitions were in the company’s plans.

“It needs to make sense for the business and, being private equity-funded, there are plans going into the future but it’s not a number of ships in a number of years, there needs to be healthy growth,” he said.

“There are many we are interested in [but] it’s not something we are actively looking at at the moment but I’m sure we will find the right partners.”