Scenic expects demand for Egypt to grow “even more” this year after agent sales accounted for more than half of the programme’s bookings in 2017.
The line said trade bookings to the destination – which was introduced in Scenic’s first full brochure for Egypt & Jordan in September – had so far amounted to 60% of the programme’s sales.
Scenic’s cruise and tour itineraries will depart in April and include an 11-day Treasures of Egypt trip from Cairo, featuring the pyramids of Giza, Luxor and a four-day Nile cruise.
Angela Sloan, head of UK sales, said: “We have had many agents interested and excited to promote these brand new itineraries,” adding: “With a new brochure… we would expect even more interest in Egypt in 2018”.
Sloan said she believed Egypt “remains the trip of a lifetime” for travellers, with recent archaeological finds in areas such as Luxor helping to drive interest in the country.
Brand manager Nichola Absalom added: “There is renewed interest in the market and working closely with local experts and travel operators in the region we have a number of exceptional itineraries that take passengers to ancient landmarks where they can experience real wonder relatively free of tourist crowds.”
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