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The best summer and autumn experiences to sell in Switzerland’s Valais region

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Summer and the autumn are the perfect seasons to visit the Valais region, so discover the hikes, experiences and panoramic scenes to suggest to your clients. 

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The view on the Simplon Pass. Visitors can soak up the spectacular scenery in the Valais region during the summer and autumn (Credit: ©Valais/Wallis Promotion - Christian Pfammattter)
The view on the Simplon Pass. Visitors can soak up the spectacular scenery in the Valais region during the summer and autumn (Credit: ©Valais/Wallis Promotion - Christian Pfammattter)

Not only is the Valais the perfect wintry escape for snow-based adventures, but it also has an incredible summertime and autumnal offering. Hike, bike or explore the mountains, taste the region’s delicious local produce and drink in the stunning scenery.

 

The local DMC, Valais Matterhorn region, is your one-stop shop for product recommendations, bookings and logistics in the region. Here are some of their top experiences to inspire your clients this summer and autumn.

Explore by train

Admire the views from the Gornergrat Railway (Credit: Gornergrat Railway)

The Gornergrat Railway travels through the most beautiful landscapes of the Valais Alps and celebrates its 125th anniversary this year. It was Switzerland’s first electric rack railway, and this pioneering feat of railway engineering enables guests to discover the mystical mountain and glacier world above Zermatt. 

 

From the end of June until mid September there are about 120 blacknose sheep grazing on the Gornergrat, and hikers can buy a return ticket on the Gornergrat Railway from Zermatt to the Gornergrat and easily spot them thanks to their GPS collars. Once visitors have the signal, they can follow the map to see the blacknose sheep, and admire their spiralled horns, black faces and ears and white woolly coats. Discover the Meet the Sheep trail 

 

Another must-try experience is taking the taking the train from Zermatt to Rotenboden station, to watch the sunrise over the Matterhorn. Sit by the Riffel Lake and watch as a spectacular succession of colours washes across the horizon. Then enjoy a rich breakfast buffet at 3100 Kulmhotel Gornergrat for the perfect start to the day. 

Discover the Brig-Simplon region

Explore the magnificent Stockalperweg
Explore the magnificent Stockalperweg

Hikers will be fascinated by the Stockalperweg mule track, which was built more than 300 years ago and has been given a new lease of life as a cultural hike. As one of the most important Alpine crossings the trail can be hiked for the most part on original paths in several stages. On the first day of the hike pay a visit to the towering Stockalper’s Palace in Brig and learn about the life of shrewd trader Kaspar Stockalper in the 17th century.

 

Pay a trip to the small village of Simplon to try traditional rye bread from the Arnold bakery. This fifth-generation family business is rooted in the region and has been showcasing the baking craft for 125 years. Rye bread has a hard and crunchy crust and a moist grey-brown crumb, and combines perfectly with the region’s delicious meat and cheese.

Hike and sip

Explore the Valais' wine-growing regions. Credit: ©Valais/Wallis Promotion - Pascal Gertschen
Explore the Valais' wine-growing regions. Credit: ©Valais/Wallis Promotion - Pascal Gertschen

Don’t miss the wine tourism centre of Les Celliers de Sion, with its cellar and vineyard located on a majestic hillside offering dramatic views over the Rhone Valley. The Gourmand hike in the vineyards experience is a signposted five-kilometre route, where hikers can admire the terraced vineyard and the historic viticulture, arriving at the Bisse de Clavau. They will be offered five wines to taste and a three-course meal in one of the guardhouses.

Leisurely days in Leukerbad

Leukerbad
Relax in Leukerbad's Walliser Alpentherme & Spa (Credit: ©Valais/Wallis Promotion - Tam Berger)

And why not enjoy unforgettable adventure days in Leukerbad? From June 24 to October 29 take advantage of the Summer Card, which includes unlimited travel on the Gemmi or Torrent cable car, taking visitors up the mountain to recharge their batteries and sunbathe, go hiking, biking or climbing. The card includes access to a spa, including the Leukerbad Therme, the Therme 51° and the Walliser Alpentherme & Spa. Plus, a special offer currently extends the validity of each card with extra days. 

 

Leukerbad is home to incredibly picturesque panoramas, which hikers can enjoy on a range of trails, with options for all abilities. From the rugged, high-alpine mountains of the Gemmi to the blooming meadows of Torrent, the region will offer an ideal hike for your clients. 

 

Further information

Keen to learn more about spring and summer breaks in Valais? Take a look at the Valais Matterhorn Region’s trade corner with its sales manual/brochure.

 

For more inspiration on summer breaks, contact the Valais Matterhorn Region company, which provides the best prices at net rates for tickets, accommodation and experiences.

 

Trade website: visitvalais.ch/trade 

Consumer website: visitvalais.ch/shop

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Charlotte Cullinan

Charlotte Cullinan

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