Travel Marketing Awards and TTG Media extend media partnership
James ChappleTTG Media has extended its partnership with CIM Travel Group to continue serving as trade media partner of the Travel Marketing Awards.
This year’s awards will see the introduction of a new accolade, presented in association with TTG Media, recognising campaigns or projects that genuinely showcasing brands’ commitment to diversity, equity and inclusion (DEI).
Other additions for 2023 include new categories recognising the best use of an app, audio, employer brand marketing, influencer marketing and travel trade engagement.
New campaign-led awards, meanwhile, cover B2B-focused campaigns and those making best use of PR. In addition, there are also awards celebrating travel brand of the year, agency of the year and in-house team of the year.
Entries across the awards’ 37 categories are open now; an early-bird rate is available until 28 February, with entries closing on 4 April.
The awards ceremony itself will be held in London in July, celebrating brilliance in travel marketing and highlighting originality, creativity, innovation and relevancy across advertising, marketing, digital and PR.
Dan Pearce, TTG Media CEO, said: "TTG Media is delighted to be partnering with The Travel Marketing Awards again. Some of the most innovative travel marketing can often be seen across our online, event and print platforms, and it’s important to celebrate and showcase the very best through these awards.
"This year, we are also driving the DEI Campaign category, recognising the steps travel companies have taken in putting more diverse values at the heart of their work and attracting more diverse audiences. Even if there is still some way to go, we hope to continue to drive positive change through this new award.”
Last year’s winners included On the Beach, Intrepid Travel, Tui and G Adventures, as well as a number of PR agencies, teams and individuals – including Advantage Travel Partnership chief executive Julia Lo Bue-Said, who was among several Extraordinary Award winners, recognising her for her leadership during the pandemic.
Anyone wishing to find out more, or enter, should head to The Travel Marketing Awards website.
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