Cruise industry veteran Francis Riley has been appointed senior vice-president sales for Traveltek Group.
Riley, who was previously senior vice-president, international sales, marketing and operations at Norwegian Cruise Line, will spearhead the travel technology specialist’s ambitious expansion strategy in the Americas. He will be based at the Traveltek’s US headquarters in Miami.
Riley is joined by three new US-based sales executives with extensive cruise and leisure experience who will support Traveltek’s business development drive in North and South America, with more appointment announcements due.
“Traveltek is well placed to capitalise on growing demand for technology solutions in the North and South American travel markets with its vast portfolio of advanced tools allowing agents, tour operators and cruise specialists to customise holiday packages according to their customers’ unique requirements,” said Riley.
“I am thrilled to be joining Traveltek at such an important stage in its development and look forward to unlocking the firm’s true potential in the Americas where its sophisticated technology will help clients gain a distinct competitive edge.”
Prior to his role at NCL, Riley held senior positions across several continents with companies including Thomas Cook, British Airway and Tourico Holidays.
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