TTG Luxury sets out plans for 2020 and beyond
April HutchinsonTTG Luxury is embarking on an exciting new era that best reflects the constantly changing new travel and media landscape developing as a result of the coronavirus pandemic.
Launched in 2007 as a quarterly magazine, TTG Luxury has become the market-leading luxury brand for the travel trade and a key part of the community, and remains completely committed to the sector.
Over the past 13 years, the brand has evolved to offer a full suite of products for the sector, including thought-leadership conferences, an awards programme, agent training events and a strong digital news presence.
For the time being, the magazine itself will transition into a unique standalone section of the all-new monthly TTG, publishing from 7 September.
Much-loved key editorial elements will be incorporated into TTG with a new, dedicated section that retains TTG Luxury’s unique style and values.
Luxury-focussed news and content online remains a priority, and starting from 9 September, there will be a new weekly TTG Luxury newsletter sent on Wednesday mornings, packed with all the latest news and inspiration from the sector.
Along with that will be the all-new TTG Luxury: In Conversation With video interviews.
This regular series of one-to-one interviews and panels will be packed with content and inspiration to keep the community connected going forward, hosted by TTG Luxury’s renowned editor, April Hutchinson.
Also continuing to keep the community engaged, on 20 and 21 October, there will be a virtual Luxpo event, with the unique one-to-one event format now going online via TTG Media’s innovative new event platform.
Over the course of two mornings, agents and suppliers will get time with each other in private meetings.
In place for more than a decade now, the brand’s annual conference has become known as a “must-attend” event, and this will also continue this year, with the TTG Luxury Travel Summit going virtual in October.
This event will take place over the same two days, with inspirational and practical sessions in the afternoons of 20 and 21 October, providing two days of luxury immersion.
The TTG Luxury Travel Awards, launched as the first event of its kind for the sector in the UK in 2018, will also be back early in 2021.
The physical nature of events is of course dependent on government guidelines on venues, so the potential to deliver hybrid events can also allow for flexibility, while being able to reach as wide an audience as possible.
The TTG Luxury Experience – which was due to take place in June 2020 – will also be re-launched in 2021 to take place when it is safe to do so, with an engaging format combining training, content and connections for agents and suppliers in a country retreat.
“I am so proud of to have built up a wide and brilliant community in the past 13 years and remain as committed to that as ever – these heart breaking and unusual circumstances we all find ourselves in mean we, like everyone, have to adapt accordingly,” said April Hutchinson, editor of TTG Luxury.
“But with the support of Dan Pearce, TTG Media’s CEO, and with our constant mantra of Smarter, Better, Fairer in mind, I remain completely committed to informing and connecting a wide spectrum of professionals and friends across the luxury travel sector and look forward to the next stage for this much-loved brand.”
If you want to know more about what’s happening in luxury travel and with TTG Luxury and our legendary events, sign up for the new weekly TTG Luxury newsletter, via this link.
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April Hutchinson
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Place of registration: England and Wales.
Company number 08723341.
Registered address: 6th Floor, 2 London Wall Place, London EC2Y 5AU
