AmaWaterways announces details of 2024 wave campaign

Guests looking for a more luxurious experience benefit from complimentary upgrades to Business Class flights with every suite reservation. Bookings must be made by 31 March, 2024 to qualify.

 “Our latest campaign is designed to appeal to luxury travellers, whether they are looking for one of our award-winning twin-balcony staterooms or one of the most spacious suites on Europe’s rivers,” said Jamie Loizou, managing director of AmaWaterways UK. “This year’s strong Wave offer applies to more cruise departure dates than ever before, making it easier for our travel agent partners to sell an AmaWaterways river cruise.”

The campaign follows record-breaking 2023 sales results for AmaWaterways’ UK office - reservations made in 2023 for any departure year are up 46% compared to same results in 2019.  The company has also experienced a remarkable 78% year over year increase in the number of UK travel agencies who are booking its river cruises.

Loizou concludes, “We are very pleased with this year’s results and delighted that our travel agent partners have earned more in commission from AmaWaterways than ever before. Our exotics programme, specifically cruises on the Mekong River, has performed very well this year and AmaMagna, our unique double-width ship cruising the Danube River, continues to capture the imagination of the luxury client. With two new ships, new itineraries plus the brand-new destination of Colombia, 2024 is set to be another incredible year for AmaWaterways and its valued trade partners.”

Per person prices start from £1,875 (was £2,375) (category E stateroom) and Suite prices start from £3,942 (was £4,442) for the five-night Majestic Capitals of the Danube itinerary.