Equality in Tourism opens entries for Gender Equality Champion of the Year

The award recognises and celebrates organisations demonstrating unwavering commitment to gender inclusivity and equality, while showcasing exceptional practices that inspire and lead the way for others.

The inaugural edition of this prestigious award was launched at ITB in 2023, setting the stage for future milestones in the tourism sector. The 2024 awards, announced at ITB Berlin on International Women’s Day, crowned Accor Brazil’s  Embrace Program in the Accommodation category for its exemplary efforts to provide shelter and vocational training for survivors of domestic abuse.

In the Travel & Destinations category,  Eternal Landscapes Mongolia was recognised for its transparent and dedicated support for the development of its female workforce. The Runners-up were NH Hotel Group, part of Minor Hotels. These trailblazing initiatives set a high standard for the tourism industry, showcasing the crucial role businesses play in driving gender equality.

Equality in Tourism invites any tourism and hospitality organisations which have made significant strides in advancing gender equality through their policies, workplace culture, and operations to apply. The 2025 winners will be announced in March during a special ceremony at ITB Berlin, the world’s leading tourism trade fair.

Dr. Stroma Cole, Co-Director of Equality in Tourism, shared her thoughts on the award’s continued growth: "As we approach the third edition of the Gender Equality Champion of the Year Award, it’s heartening to see the incredible work being done by organisations globally. This award not only celebrates their achievements but also acts as a call to action for the industry to strive for a more inclusive and equitable future."

A panel of esteemed experts in gender and tourism will evaluate applications based on the measurable impact of each organisation’s gender equality efforts.

Applications are open until 20 January 2025.