National Travel Agent Day is back for 2024

The UK’s first National Travel Agent Day was launched by Intrepid Travel during the pandemic in 2020 to celebrate the valuable role agents play in supporting the UK travel industry and holidaymakers.

The day was originally on the last Friday of the UK summer school term; however it has been moved to September to give more people the chance to take part.

Intrepid is asking companies to use this opportunity to give agents a moment of thanks and recognition.

The operator will be celebrating the day with agent offers and competitions on the Intrepid Loves Agents Facebook page and the team will be making surprise agency visits. They’ll also be providing agents with downloadable customer-facing material highlighting the value of booking through the trade.

“Four years on from its launch, we believe National Travel Agent Day still has an important role to play as a reminder of the crucial role agents play in our industry,” said Joanna Reeve, head of partnerships.  “Let’s use this moment to make sure our agent partners get the recognition they deserve.”