Visit Malta relaunches agent training and fam programme

Agents now have access to four new courses, with an additional three set to become available by the end of the year. A new webinar series, meanwhile, is in the pipeline for 2024.

Visit Malta is also ramping up its fam offering to give top-selling agents, and those who engage with the training modules the most, the opportunity to secure spots on future fam trips.

“Visit Malta is dedicated to giving our travel partners the tools they need to succeed,” said marketing promotions manager Lindsey Thorpe. “These initiatives show our dedication to supporting hard-working agents and their loyal clientele.”

Over the past week, the tourism board has received 44 new agent sign-ups, bringing the total number of registered trade partners to more than 1,000 across the UK and Ireland.