ao link

 

Lifestyle hotel opens in former Oxford department store

The luxury boutique hotel off Cornmarket Street will pay homage to its heritage as of one of the world’s oldest department stores. 

FBLIWAeCard
The Store opens in Oxford
The Store has opened in the same building as the now-closed Boswells

An iconic Oxford retailer has been reimagined as a luxury lifestyle hotel, four years after its closure. 

 

Boswells permanently shut its doors in 2020 after more than 250 years in business, citing ‘adverse retail conditions’ as the primary reason for its closure. Plans to convert the premises into a boutique hotel were approved by Oxford City Council in 2021, and on Tuesday, the building was officially re-opened to the public. 

 

Situated on Broad Street, The Store is a modern hotel that pays homage to its department store roots by offering clients an experience of ‘intrigue, unexpected fun and curiosity’. 

 

The restored property has 101 guest rooms across seven floors, three dining spaces and two bars, including a rooftop lounge with outdoor seating and views of the historic city. A spa offering treatments from British brand Oskia as well as a sauna, steam room and a studio space, can be found on the ground floor. 

 

The Store’s signature restaurant, Treadwell, serves up ‘untraditional’ British cuisine with global influences to reflect the city’s multicultural scene. Named after the ‘Treadwell Passage’ off Cornmarket Street, the modern eatery experiments with local, sustainable produce.

The Store's guest rooms
The Store offers a variety of designs across its 101 guest rooms

The Store’s guest rooms have six different design typologies, all courtesy of Urban R. Reef Group, to cater to different tastes and needs. Some embrace an art deco aesthetic with contemporary geometric features, red velvet headboards and panelled walls, while others have been furnished to a softer finish, with neutral linens and leafy courtyard views. 

 

A priority for the The Store has been to honour the site’s history, according to general manager Simon Drake.

 

“Boswells was one of the world’s oldest department stores, family-owned and much-loved by the local community,” he said. “In the tradition of great British department stores, it was a place of discovery - a treasure trove of toys, cosmetics, fashion, household essentials, a haberdashery, well-known tearoom and cafe.”

FBLIWAeCard
Add New Comment
Please sign in to comment.

Sign up for weekday travel news and analysis straight to your inbox

Sign up for weekday travel news and analysis straight to your inbox

Latest travel jobs

Travel Consultant - Plymouth

Travel Consultant - Plymouth

Cruise Consultant, Glasgow

Cruise Consultant, Glasgow

Assistant Manager - Birkenhead

Assistant Manager - Birkenhead

Upcoming events

TTG Luxury Travel Awards 2025

TTG Luxury Travel Awards 2025

TTG Top 50 Travel Agencies 2025

TTG Top 50 Travel Agencies 2025

TTG - Travel Trade Gazette
For Smarter, Better, Fairer Travel
B Corp-certified
TTG Media Limited.
Place of registration: England and Wales.
Company number 08723341.
Registered address: 6th Floor, 2 London Wall Place, London EC2Y 5AU